"Using papers and cardboard that would otherwise go to waste in my drawings has become a part of my discipline over time. That's why these works, in which we have upcycled TV boxes through the Samsung Eco-Package project to create an art piece, hold a special meaning for me."

Beril Ateş designed an installation using upcycled TV boxes to symbolize endangered fish as part of the Samsung Eco-Package Project.

The artist Beril Ateş places importance on raising awareness about increasing ocean pollution and the declining population of aquatic life due to the growing amount of waste in the world.

Inspired by the robust structure of Samsung TV boxes, Beril wanted to sculpt fish figures for her design. After cutting out the fish figures from the boxes and painting them, she aimed to convey a hidden message about ocean pollution and endangered fish by sewing their mouths shut through holes she made in the cardboard. Additionally, with the binding power of the thread, she created a three-dimensional effect, allowing us to see the fish from two perspectives.

Beril's idea of raising awareness about the ocean and marine life aligns with Samsung's use of "ocean-bound plastic" recycled resin in their 2022 TVs, monitors, digital products, and remote controls.