Dear Yasemin, please tell us;
Who you are
Creating a positive impact for human and nature is my main focus in life. I studied engineering, industrial design and design management. I am creating projects in a network of the sustainable design with various collaborations.
I established ROKA brand where the waste and design meet. My personal interest and responsible feelings for the world concerning the problematic of waste were the starting points for creating ROKA with the motto of "Design for Environment". I am working to offer solutions and products in the field of waste management, aiming to change the view on the waste issue through ROKA.
Transformation of distilled experience to create a new experience
Structure your creative process
Sometimes it starts with an existing problem or idea, sometimes with an unknown instinct or feeling and leads to an undefined place without any intention.
try to give a chance to both ways, which support each other. In the case, none of these exists, I try to address a need or start with a thesis. After shaping the idea, the process looks similar in many cases. It is also possible to restart in some cases.
What makes a city creative? List 5 aspects.
Multi-cultural layers, an open-minded community making the creative projects to be realized, stories belonging to the city, colorful personalities in the city.
What makes your city creative?
People being able to create their own solutions to problems and possibilities to exhibit these, protecting the local in a cosmopolitan look.
Visualize the map of your city showing your life and work cycle
I live in Kadıköy. Every morning I am walking to my office and my child’s school. If I am at the stage of research or product development, I am travelling around the city. For instance, today I went to a producer to meet them for the first time, which is located in Tuzla, 45 km away from my house. Next week I will visit a client of mine in Eyüp.